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In today’s social media space, consumers are no longer content with brands without a face. They want transparency in all areas, including who is behind their favorite products and services.

Introducing your team will help your audience connect with your brand and help foster a sense of community. This is particularly true for small brands that are just entering the market and have to find fresh ways to differentiate themselves from the competition.

In a small company, introductions can include the CEO, the social media manager, the fulfillment manager, and any other relevant role. For larger teams, this may be limited to a specific department, such as the social media team.

Extra points if you add the “Full House” or “Family Matters” theme song in the background.