Once you post an Instagram story, it’s only up for 24 hours… but in internet time, that’s plenty. Ask any social media manager who’s posted something by accident: every minute matters.
500 million users access Instagram stories every day. That means that Instagram stories are an excellent opportunity for businesses (58% of users say they’re more interested in a brand after seeing them post a story, and stories generate a quarter of the platform’s total ad revenues) to make some serious cash.
Whether you’re using Instagram for your company or just for fun, stories are a key part of growing your audience. Posting a story is easy enough. But you don’t want viewers to just tap through your stories—you want them to hit that link button, answer your poll, maybe go to your Instagram shop and treat themselves or listen to your new song on Spotify.
Here are 32 Instagram story ideas you can copy to create high-quality, effective content that will get you more views and engagement
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